Backlink Smackdown Part 2

Several people have asked me about researching backlinks and if there has been any change since my last review of backlink checkers. Since I am an idiot, I decided to spend my time and money yet again to give some free information back to SEO community. … [Read more...]

Why Google is Creepier than a Nosy Neighbor

I know I am in the minority here but Google is creepier to me than a nosy neighbor. How could I have such a crazy opinion about Google?  Let me explain. Google is tracking and recording just about every bit of personal usage data they can get.  It does not matter if you have a Google user account or not.  Even if you have never logged into Google, they have been smart enough to create a unique account to store your personal usage data. The personal user accounts that Google maintains … [Read more...]

Why Google Allows Target.com to Spam Results

Please Note - I did not want to expose Target's flaws but I feel it is very unfair how they are being rewarded by Google at the expense of the mom & pop retailer stores. If you have ever worked on improving a website's ranking Google you know that there are rules you must follow.  If you break any of Google's rules (either intentionally or accidentally) you run the risk of your website being penalized or possibly even banned from Google.  Since Google has a quasi monopoly over online … [Read more...]

Understanding Search Engineers

Here is a crazy idea - the better you understand search engines the you better you will be able to interact with them. I am not talking about the mathematical algorithms of the search engines I am talking in more general terms. What does the company want? What are the employees trying to achieve? What is the motivation driving them? Before we can get all freudian and psychoanalyze this lets get clear about some things: -Search engines are made up of many, many teams. -Each team has many, … [Read more...]

Press Releases Don’t Suck, You Do!

I had a great time meeting alot of new people this week at SMX East and at Jane and Robots Summit. Several things became very apparent from my brief time stepping out of my cave and mingling with others. I noticed that newbies are still making newbie mistakes (some things will never change). More experienced people were always making newbie mistakes. My forehead really hurts from the repeated times I smacked my forehead after listening to a semi-experienced webmaster running a profitable … [Read more...]

Making SMX East Profitable

SMX East is fast approaching and alot of smart people are coming to NYC. It is not going to be cheap with airfare, hotel and the conference pass. If you are smart and willing to work hard you can make a huge profit from this investment. Here are some tips to help you squeeze the most out of your SMX East experience. Research Prep - Many people are sent to these conferences because their company needs them to become educated overnight. If you are want to be one of these overnight success … [Read more...]

Modular Homes Project

My friend Tim Key runs a modular homes website and every now and then asks me for advice. I always enjoy helping him because it is very interesting to see what goes on in the smaller less spammed industries. What I have more commonly found is "innocent search engine spam". By this I mean it is only natural that people will want their sites in Google and will try their best to achieve it. Unless you regularly spend alot of time dealing with Google it is not simple or easy to know what to do … [Read more...]

Time Sucks aka How Not to Make Money

I know many successful internet marketers who make more money than a Fortune 500 executives. I have also come across many wannabees rookies who never make enough to get their first Adsense check. A big difference between the two groups of people is "time suck". Productive people are great at avoiding time sucks. Those activities and situations that drain time and energy without returning any significant benefit. Here are some common time sucks to avoid. … [Read more...]

Non-Tech Guide to Technical SEO

Technical issues are often taken for granted when people are devising their SEO plans. These technical issues can make or break your SEO plans so you should pay attention to them. Yea I know you aren't a technical person but you don't need to be. Here are some easy ways any non-tech person can make sure their technical seo issues are taken care of by simply using notepad and text files. … [Read more...]

Backlink Smackdown

Backlinks are critical to good search engine rankings.  If you don't think so, stop reading right now and find me a profitable keyword that has a website ranking with no backlinks.    For everyone else that already knows backlinks are important to get your great content ranking in the search engines I'll continue writing my poor excuse for a blog post. How do you find the best backlinks for your website while avoiding the bad poisoned links?  Its called link intelligence.  If you are cheap like … [Read more...]