MSN Adcenter – Invite Your Friends

Now that just about everybody has gained access to MSN Adcenter, MSN is offering “invites” to make sure you tell your friends how great it is.  Here is a quick snip from the email they sent: 

“In addition to an invitation into the pilot, your nominees will receive a special offer to join our complimentary campaign set-up service called QuickLaunch”

If you have yet to try MSN Adcenter here are some words of wisdom:

• You are too late for the bargains, the bids were undervalued months ago when there was few people bidding.  Now that there are alot of people in the program there are few bargains.
• MSN seemed to have trouble applying their rules and conditions evenly.  In other words it was easy to break their ad rules.  They are have become much better at stopping rule breakers.
• Quicklaunch is helpful if you have no experience in PPC.  If you have some experience you will probably be happier to do your own setup.
• MSN charges a $5 account setup fee.  I don’t like people charging me money just so I can buy ads from them.  Google did the same thing with Adwords.
• The demographics capability is cool but I am not sure just how correct the information
• MSN has a very distinct type of user, run your ad campaigns accordingly