I use Yahoo alot, as in I use Yahoo for business and personal most hours that I am awake. Which is why I am surprised that I didn’t notice all of the small little changes they have been making. After taking a step back and giving the Yahoo SERPs a fresh look I noticed there are alot of changes.
OUT WITH THE OLD, IN WITH THE NEW
Yahoo removed the links to the Yahoo Directory. So if your site is in the Yahoo Directory, users will no longer see a link to your category under your site snippet. Yahoo also added a “near you” local feature. Now when you search for McDonalds you can click on “near you” and use Yahoo Local to find one. They also added quick links to key pages on a site. So for all of the bigger websites out there users can skip a few clicks and get right to the where they want to be.
Personally I think these changes are mostly good. Of course I am one of the few die hard directory fans out there and I wish they allowed me to personalize the serps and add back in that link. Often when I am searching for a hard item, it is helpful to find a site in Yahoo’s search engine that is a near miss and then check out the related sites that are in the same Yahoo directory category.
FYI These changes did not happen just today. They just slowly sneaked up on me and I didn’t realize it. Now I am blushing with embarrassment for not being more observant and rethinking if I am up for my next poker tournament. If Yahoo can make multiple changes without me waking up what hope is there for my poker game?
{ 5 comments… read them below or add one }
I hear from a good source that your poker game is still in tact.
The trick when playing poker is to only place worse players!
Cheers for letting us know about the changes
maybe i should practice my poker skills during ses ny, if only i could find some people willing to play
I hadn’t noticed that. Thanks for the news! Looks like they’re still working out some bugs. I’m in California and they suggested a McDonalds “near me” in Georgia. I’m looking forward to them getting it work though. Looks very useful.
Do you have any information on how exactly they decide whether or not to include that “XYZ near you” link? I mean, do they do it for everyone with a physical location or do you need to have submitted to Yahoo Maps, or be some bigshot company or what?